VCCP's campaign sees Cadbury fans invited to enter their dream bar at cadbury's site where they can pick from a huge range of tasty ingredients to invent their own bar!

Creative Agency: VCCP
ECD: Darren Bailes
Creative Director: Guy Moore
Creative: Stephen Yeates / Adam Taylor-Smith
Planner: Rob Estreitinho
TV Producer: Elliot Liebermann
Film Production: Academy Films
Director: Conkerco
Executive Producer: Mark Whittow-Williams
Post Production: Framestore
Colourist: Simon Bourne
Sound Design: Scramble Sound - James Lyme
Music Supervision: Soviet Science
Music: I Am the Very Model of a Modern Major-General - Gilbert and Sullivan